Chaai Seth Success Story: From Shillong Tea Stall to 27-State Franchise with Unique Tea Flavors
What began as a humble ‘chai tapri’ outside a college in Shillong has grown into a multi-crore tea franchise in Delhi. Chaai Seth, founded by Arpit Raj and his friends, now boasts outlets in 27 Indian states. In 2015, while pursuing a BBA in Hospitality, 24-year-old Arpit Raj and his friends often roamed Shillong in…